Val d'Aran by UTMB® welcomes HOKA as Title Partner
** UTMB® World Series reaches an agreement with HOKA** and the shoe brand becomes the new naming sponsor of the UTMB® Mont - Blanc and the three world Majors until 2028. The high-performance footwear and clothing brand secures the title of main sponsor of the most important events of the circuit, such as Val d'Aran by UTMB® which changes its name to HOKA Val d'Aran by UTMB® .
Frédéric Lénart, CEO of the UTMB Group, said: "For more than two years, we have had the pleasure of partnering with HOKA, a brand born in the Haute-Savoie region, with whom we share a passion for trail running and outdoor experiences. With the aim of growing together, we are delighted to take our commitment to the next level by looking in the same direction and with the common goal of supporting the evolution of the sport".
Less than two months to go for HOKA Val d'Aran by UTM®
HOKA Val d'Aran by UTMB® starts the countdown to its big day. The European Major will be held from 3 to 7 July with the registrations sold out. More than 6,000 runners from all over the world will gather in Vielha to enjoy one of the five distances of the event: VDA, CDH, PDA, EXP, SKY and SKY Promises.
Continued Core Partnership: Dacia's commitment to Trail Running
United by shared values and a strong partnership since the start of the UTMB World Series in 2022,** Dacia continues to maintain its position as Principal Collaborator and official Automotive Partner of the circuit's European events.** As part of this partnership, the company continues to provide the UTMB World series with a fleet of vehicles from its range to meet the needs of organisers and athlete.
